Thursday, January 7, 2010

SHADOW PRICE

The true economic PRICE of an activity: the OPPORTUNITY COST. Shadow prices can be calculated for those goods and SERVICES that do not have a market price, perhaps because they are set by GOVERNMENT. Shadow pricing is often used in COST-BENEFIT ANALYSIS, where the whole purpose of the analysis is to capture all the variables involved in a decision, not merely those for which market prices exist.

1 comments:

Anonymous said...

You are writing on Business terms, economics terms, I think you should write on Marketing terms

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